HASTINGS AND PRINCE EDWARD DISTRICT SCHOOL BOARD
HPEDSB Communications team wins three national awards

Congratulations to the Communications team at HPEDSB for receiving BRAVO! Awards from the Canadian Association of Communicators in Education (CACE).

The team won three awards in the following categories:

• Coup de coeur for the single item project A Day in the Life of an EA video, awarded to Mary Doyle, Communications Officer
• Two Awards of Distinction under the Communications Project category, for the projects How to Become a Technological Education Teacher and Ray of Sunshine Recognition, awarded to Kerry Donnell, Communications and Privacy Manager

"Our communications team has set a high standard, earning national recognition for dedication and creativity to their craft. These BRAVO! Awards are a testament to the team's commitment to excellence in professional communications and their ability to connect, inspire and elevate our school communities. I am so proud of the team's achievements!" said Katherine MacIver, Director of Education.

A "Coup de cœur" is a little something to be proud of and typically is a one-piece item, such as a logo, a brochure, a promotional item, etc. Different from the Communication Project category, Coup de coeur entrants are not expected to submit a detailed work summary (one page maximum).

The Communications Project category recognizes education communication projects. It involves demonstrating a combination of two or more products, events or activities. Communications projects are full, complete projects, such as the creation of new branding, development of a new awareness campaign, or the launch of a new initiative with multiple components. These entries have a comprehensive, strategic communications plan (e.g., RACE (research, action, communication, evaluation), or RPIE (research, planning, implementation, evaluation)), with clear evidence of objective project/program evaluation.

CACE uses a panel of volunteer, independent judges, who are involved in public relations/ communications outside of the field of education, to evaluate entries. Each entry is judged individually against the contest criteria, not against other entries. Judges score each submission and evaluate the entry based on the information supplied on the entry form, the work summary and the supplemental/backup information provided.

The BRAVO! Awards Program is the only Canada-wide awards program specifically designed to recognize excellence in school board communications. Awards were presented at the end of October.

Hastings and Prince Edward District School Board (HPEDSB) serves approximately 15,400 students each day at 38 schools (31 elementary, two K-12; four 7-12, one secondary). Supporting student achievement is the goal of approximately 2000 teaching and support staff who, in addition to the contributions of caring volunteers and community partners, share their passion for teaching and learning.

Canadian Association of Communicators in Education
The Canadian Association of Communicators in Education (CACE) is a national association of professionals committed to enhancing excellence in communications in education. Students are the beneficiaries of the efforts as members support teaching and learning through effective communication strategies. Working together, CACE members increase awareness and understanding of the important management role of communicators in education. Members are communications professionals working in school boards, school board associations, universities, colleges, teacher organizations, and provincial education ministries. For more information, visit www.cace-acace.org.