From contactless curbside pick-up to record spikes in online shopping, the COVID-19 pandemic has drastically changed how businesses operate and consumers spend. In response to this, the BCIT Alumni Association launched BCIT Alumni Holiday Market (Holiday Market) to encourage shoppers to support BC-owned businesses this holiday season - all from the comfort of their home. This new website features exclusive offers and unique gifts from more than 20 local BCIT alumni-owned online stores. From ethical dog supplies and minimalist planter pots sourced from Vancouver, to wellness products and modern home décor, the market is live until December 31 and caters to everyone on your list.
"These are challenging times for so many business owners," says Emil Bosnjak, President of the BCIT Alumni Association. "The Association is here to support our alumni at every step of their journey. The support of your community can make a world of difference, in good times and the not-so-good times. On behalf of the Alumni Association, I am proud to announce this market to promote alumni businesses, and further build pride in BCIT. As an entrepreneur and business owner myself, I know running your own enterprise comes with its challenges but I also know BCIT alumni are uniquely poised to overcome them."
Vellum Wellness, Naked Snacks, and Glory Juice Co. are some of the alumni-owned businesses included in this year's Holiday Market. The owners share their inspirations behind their business and insights for thriving during COVID-19.
Vellum Wellness: helping others cope with life's daily demands
For BCIT alumna Sarah Sangha, deciding to start Vellum Wellness in 2018 was about helping others cope with life's daily demands.
"I was inspired to start Vellum Wellness after seeing how busy lifestyles are contributing to elevated stress levels," she says. "Our products are tools in a self-care process and are multipurpose for mind and body."
She adds that the products are vegan and designed to address skincare concerns. Designed by mood, the products are made to uplift energy or relax the mind, for example.
When asked how her business has been impacted by COVID-19, Sarah says, "We're seeing a sharp increase in online traffic through our website and retail partners."
Sarah is focused on enhancing the online experience for her customers with more wellness content to help meet changing customer expectations and adapt to the new normal.
Sarah graduated from the Broadcast and Online Journalism program in 2014. She says her experience at BCIT gave her skills like media relations, public speaking, photography, and videography, which she uses in her business every day.
Naked Snacks: a pursuit of the perfect snack
The concept for Naked Snacks originated from the pursuit of the perfect snack: one that is equally healthy and delicious. BCIT alumna Ryley Humphry and her husband Neil started the company in 2014 in an effort to improve Neil's snacking habits.
"Neil's diet looked a lot like that of a four-year-old and his favourite food group was chips," Ryley shares. "He believed that healthy food didn't taste good."
They thought that if Neil felt this way, there must be others. Thus, Naked Snacks was born.
Ryley and Neil give back to the community by donating a portion of all the company's proceeds to help feed children in need through a partnership with Breakfast Club of Canada.
When COVID-19 hit, Ryley says that Naked Snacks responded early on, helping the company adjust quickly and move forward.
After completing various Non-profit Management courses between 2015 and 2018, Ryley advocates for her BCIT education, "BCIT provides its students with relevant and practical knowledge that prepares them for the challenges of the real world."
Glory Juice Co: nourishing our communities
Co-founder and BCIT alumnus Michael Drever used his tenacity for scouting trending opportunities to start Vancouver-based Glory Juice Co. He knew he wanted to target the millennial market with a specialty business. That led him to help form the concept of Glory Juice Co.
The company produces and distributes organic, vegan, and gluten-free food and cold-pressed juice through its branded cafés, home-delivery service, and retailers.
"The purpose of Glory Juice Co. is nourishing our communities," Michael adds.
As a result of the pandemic, the Glory Juice Co. cafés were forced to close, but Michael says they swiftly adapted: "Glory Juice was able to pivot and focus on home delivery and our grocery partners. Growing these areas is part of our strategic plan, and COVID-19 has caused this to be a higher priority. We are pleased that we were able to reopen three of our five cafés to serve our customers personally."
Michael was inspired to enrol at BCIT after reading the book Mega Trends by John Naisbitt. He graduated from the Marketing Management program in 1986.
A gift for everyone by BCIT alumni
Shop the BCIT Alumni Holiday Market and get to know these unique BC-owned businesses that offer gifting ideas for everyone on your list.
For more information
3700 Willingdon Avenue
Burnaby British Columbia
Canada V5G 3H2
www.bcit.ca/
